Apostrophe Watch!


Bakers Delight? Do they?

Why is there no apostrophe in Bakers Delight??? Apparently the franchise is not saying that they sell something which delights bakers, since then it would be called Bakers' Delight. Even if only one baker was delighted, the company would be called Baker's Delight. Instead, their name has no apostrophes whatsoever.

I can only assume that the staff of this franchise are boasting about the sexual prowess of bakers. We delight! they proclaim. I have never had sexual relations with a baker (bakress?) so I am in no position to confirm or deny their wild claims. Still, it's worth a thought.